Executed large-scale social media campaigns within the Canadian market on different platforms for Warner Music Group’s roster of artists
Collaborated with various influencers to create custom social content to drive stream/download sales and awareness
Partnered with companies such as Live Nation, MLSE on producing exclusive content for both brand channels
Created a new voice and tone for all Warner Canada social accounts
800%+ growth on Warner Music Canada's Instagram account since 2016
Created nationwide marketin campaigns to engage with our online Canadian audiences and connecting them to our music
Built and maintained account relationships with our partners at Facebook, TikTok, Twitter and Snapchat
Oversee all content and engagement strategies for Warner brand and artist pages